The resilience of any managerial team is tested at time of crisis – and the response in the first 12 hours of a crisis can make or break an organisation. It is therefore important to foresee the possible crisis and to prepare and equip people to do respond in a professional manner, once a crisis situation develops – there is no time to prepare at that time. PR Square will help you plan for foreseeable crisis situations and prepare a manual that becomes the bible for all out-reach, thus ensuring that the organisation is perceived as in control and coherent at all times. PR Square will also help you create a crisis team and train them to discharge their responsibility, so that if and when a crisis strikes, there is a safety net in place.
This is a continuous process and crisis preparedness needs to be checked and updated alteast on an annual basis.